Growing Demand for Outcome Oriented Investments

The dramatic growth of Niche ETFs has emerged due in large part to the market’s response to investor demand. The sheer number of niche products continues to expand as investors become more aware of them and learn how to use them to their best advantage in seeking to develop an optimal investment portfolio.

Understanding the Basics of ETFs

The original idea for the exchange-traded fund is nearly 30 years old. Started in 1989, it was initially called Index Participation Shares. The innovative new product was designed to be a proxy for the S&P 500 but it could also be traded on an exchange like a stock. It became a popular investment vehicle for both small and large investors.

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